We’ve all been jilted at the office. By that, I mean we’ve had to face the end of a business relationship. Sometimes it’s done well, other times poorly.
The worst kind of ending is ghosting, where a client or customer goes silent, not contacting you or returning calls or emails.
In dating, when your current love becomes an ex, the effect can be brutal, tolerable, or even welcome, depending on the state of the relationship.
NOT JUST INCOME
In business, the pain can depend on how long you worked together. If that was years, the effect can be devastating. We’re not just talking about the end of an income – though of course that matters.
Ghosting creates a feeling that the good bond you thought existed is of little value to the client, who doesn’t care if you drop out of their life forever.
This surely isn’t the right way. All business tie-ups end sooner or later, but the finish deserves a full explanation to the other party, preferably face-to-face, no matter how uncomfortable this process may be.
Ghosting should be something that went the way of the black and white television.
Photo by Stefano Pollio